Let’s Connect!

I’m Ashley Hart, founder of CTRL ALT LA. With more than a decade of experience in nonprofit leadership, startup growth, and organizational operations, I specialize in helping founders and organizations bring order to the chaos. My background spans operations, fundraising, marketing, and project management — all rooted in building systems and strategies that help organizations grow with confidence. I’m also a Wake Forest grad (Go Deacs!) and love to travel around the world!

CTRL ALT LA provides hands-on support in:

• Operations + Systems Setup — From client intake to payroll, I set up the workflows, tools, and processes you need to run smoothly.

• Fractional COO / Executive Ops — For founders who want a trusted partner to guide growth, manage teams, and oversee strategy part-time.

• Marketing + Communications — From newsletters to social media to campaigns, I help share your story with clarity and impact.

• Project Management — Keeping deadlines, details, and communication on track so your team can focus on their best work.

I meet you where you are. Some projects are short-term setups (like building a workflow or planning a single event). Others are ongoing partnerships where I step in as your part-time operations lead or marketing director. Every engagement starts with a discovery call to understand your needs, then we scope a plan that fits your budget, priorities, and team capacity.

I blend big-picture strategy with practical execution. You won’t just get a report of recommendations — I roll up my sleeves and help implement. My goal is to leave you with systems, strategies, and tools that actually work for your team long-term, not just while I’m around.

• Founders and small business owners juggling too many hats

• Nonprofits looking to grow their donor base or streamline systems

• Creative companies and startups that need structure without losing flexibility

• Teams that value collaboration, transparency, and a sense of humor along the way

Please schedule a free 30-minute consultation. We’ll talk through your challenges, priorities, and goals — and see if CTRL ALT LA is the right fit.

Pricing depends on the scope and level of support. Some projects are one-time (like setting up a workflow), while others are ongoing (like monthly COO support). We will go over pricing after the free consultation call.

Most of my work is project- or retainer-based, but for smaller engagements or advisory calls, I do offer an hourly rate. This can be a good fit if you just need a strategy session, audit, or quick implementation task.

That’s totally normal. We’ll start with a free consultation to talk through your challenges, goals, and budget. From there, I’ll recommend the package (or custom scope) that makes the most sense for your situation.

Yes — I use clear, straightforward agreements so both sides know what to expect. For retainers, I typically ask for a three-month minimum to make sure we can create real impact.

I invoice electronically and accept ACH or Zelle payments. For project-based work, 50% is due up front and 50% at delivery. For monthly retainers, invoices are due at the start of each month.

Absolutely. Every organization is unique, and I often create hybrid scopes that blend operations, marketing, project management, or fundraising support to fit your needs.